BUSINESS (ENGLISH)
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

1314002001

Ders İsmi:

Small and Medium Enterprises Management

Ders Yarıyılı:

Fall

Ders Kredileri:

Theoretical	Practical	Credit	ECTS
3	0	3	6

Language of instruction:

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Department Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Prof. Dr. Özlem Arzu AZER

Course Lecturer(s):

Course Assistants:

Dersin Amaç ve İçeriği

Course Objectives:

In this course, we are going to:

• Critically evaluate family-owned SMEs characteristics, behaviour and motivations and arrive at informed conclusions related to current and proposed international business futures.
• Assess the nature of the business environment as it affects small and medium businesses and evaluate business opportunities and threats.
• Evaluate the relevance of creativity and innovation to family-owned SMEs and to the development of business opportunities.
• Evaluate the importance of the contribution of management and leadership to the success of SMEs.

Course Content:

The importance of SMEs is undisputed: they constitute the majority of businesses in the global markets, contribute to economic growth and prosperity on a national level, and are key drivers of employment and innovation. This course will consider the management of these essential contributors to global and national economies. The course is focused on key features and key processes of strategic management of small and medium enterprises. The course also focuses on the understanding of key characteristics of SMEs and of family-run and family-owned small and medium firms and the factors and on the decisions impacting over time their sustainable competitive advantage.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
1) Define the key characteristics (qualitative and quantitative) of an SME.
2) Describe the impact of the family ownership on the strategic decision-making in an SME.
3) Identify the strategic positioning options for an SME by taking into consideration the industry structure and the firm's resources and competencies endowment.
4) Bir KOBİ için olası büyüme seçeneklerini belirleyin.
5) Qualitatively assess the feasibility of possible growth options for an SME.
6) Assess the economic feasibility of a chosen growth option for an SME.
7) Describe the impact of the macroeconomic and institutional economic context, as well as the role of industrial districts, on the SMEs competitive performance.
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
Competence to Work Independently and Take Responsibility

Ders Akış Planı

Week	Subject	Related Preparation
1)	Starting Your Small Business	-
2)	Family-Owned Businesses	-
3)	Forms of Ownership of Small Businesses	-
4)	Create, Buy, or Franchise a Small Business	-
5)	Planning, Organizing, and Managing a Small Business	-
6)	How to Obtain the Right Financing for Your Business	-
7)	Developing Marketing Strategies	-
8)	midterm exam	-
9)	How to Obtain and Manage Human Resources and Diversity in Small Companies	-
10)	How to Maintain Relationships with Your Employees and Their Representatives	-
11)	Obtaining and Laying Out Operating Facilities	-
12)	Purchasing, Inventory, and Quality Control	-
13)	Basic Financial Planning	-
14)	review before the final exam	-
15)	project presentations	-
16)	final sınavı	-

Sources

Course Notes / Textbooks:	Small Business Management: An Entrepreneur's Guidebook, 8th Edition, By Mary Jane Byrd and Leon Megginson ISBN10: 1259538982, ISBN13: 9781259538988 Copyright: 2018.
References:	O. ANNUSHKINA, L. CARCANO, U. LASSINI, et al., Strategic Management and Small and Medium Enterprises, McGraw, 2012.

Ders - Program Öğrenme Kazanım İlişkisi

Ders Öğrenme Kazanımları	1	2	3	4	5	6	7
Program Outcomes
1) Has basic knowledge, concepts and current theoretical knowledge and current developments in the field of business administration.
2) Understands the main actors, conditions and dynamics in the global business environment.
3) Comprehends ethical, legal and security issues related to business life.
4) Shares the results by reaching the right conclusions from the researches with effective data collection and analysis methods.
5) Develops creative solutions to problems that may arise in business processes due to changes in the corporate environment.
6) Plans the activities for the development of the employees under her responsibility and exhibits effective leadership.
7) Takes responsibility for solving complex and unpredictable problems related to her field.
8) Evaluates the advanced knowledge and skills acquired in the field of business with a critical approach.
9) Supports personal and institutional development by adhering to the concept of lifelong learning.
10) Shares his/her thoughts on the issues related to his/her field and solution proposals regarding the problems with experts and non-experts by supporting them with quantitative and qualitative data.
11) By using a foreign language, monitors theoretical and applied knowledge in the field.
12) Understands the importance and necessity of adapting to the changes in the complex and rapidly changing global business environment with an innovative perspective.
13) Communicates effectively, verbally and in writing, with people from different cultures and groups inside and outside the institution.
14) Supporting the universality of cultural rights, conscious of social justice; becomes an operator that respects the environment, institution, history and cultural heritage.

Ders - Öğrenme Kazanımı İlişkisi

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Has basic knowledge, concepts and current theoretical knowledge and current developments in the field of business administration.
2)	Understands the main actors, conditions and dynamics in the global business environment.
3)	Comprehends ethical, legal and security issues related to business life.
4)	Shares the results by reaching the right conclusions from the researches with effective data collection and analysis methods.
5)	Develops creative solutions to problems that may arise in business processes due to changes in the corporate environment.
6)	Plans the activities for the development of the employees under her responsibility and exhibits effective leadership.
7)	Takes responsibility for solving complex and unpredictable problems related to her field.
8)	Evaluates the advanced knowledge and skills acquired in the field of business with a critical approach.
9)	Supports personal and institutional development by adhering to the concept of lifelong learning.
10)	Shares his/her thoughts on the issues related to his/her field and solution proposals regarding the problems with experts and non-experts by supporting them with quantitative and qualitative data.
11)	By using a foreign language, monitors theoretical and applied knowledge in the field.
12)	Understands the importance and necessity of adapting to the changes in the complex and rapidly changing global business environment with an innovative perspective.
13)	Communicates effectively, verbally and in writing, with people from different cultures and groups inside and outside the institution.
14)	Supporting the universality of cultural rights, conscious of social justice; becomes an operator that respects the environment, institution, history and cultural heritage.

Öğrenme Etkinliği ve Öğretme Yöntemleri

Homework

Ölçme ve Değerlendirme Yöntemleri ve Kriterleri

Yazılı Sınav (Açık uçlu sorular, çoktan seçmeli, doğru yanlış, eşleştirme, boşluk doldurma, sıralama)
Homework
Sunum

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Semester Final Exam	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

İş Yükü ve AKTS Kredisi Hesaplaması

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Study Hours Out of Class	16	3	48
Project	1	20	20
Midterms	1	30	30
Final	1	40	40
Total Workload			180