| Week |
Subject |
Related Preparation |
| 1) |
Module 1: Foundations of Entrepreneurship
What is entrepreneurship? Myths and realities.
The entrepreneurial mindset: Innovation, creativity, and risk-taking.
Identifying and evaluating business opportunities.
Design Thinking and Lean Startup methodologies. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 2) |
Module 1: Foundations of Entrepreneurship
What is entrepreneurship? Myths and realities.
The entrepreneurial mindset: Innovation, creativity, and risk-taking.
Identifying and evaluating business opportunities.
Design Thinking and Lean Startup methodologies. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 3) |
Module 2: Market Research and Analysis
Defining the target market.
Conducting market research (primary and secondary).
Competitive analysis and Porter's Five Forces.
Understanding customer needs and pain points.
Value proposition development. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 4) |
Module 2: Market Research and Analysis (Weeks 3-4)
Defining the target market.
Conducting market research (primary and secondary).
Competitive analysis and Porter's Five Forces.
Understanding customer needs and pain points.
Value proposition development. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 5) |
Module 3: Economic Feasibility and Financial Planning
Financial statements (income statement, balance sheet, cash flow statement).
Cost analysis (fixed vs. variable, break-even analysis).
Revenue projections and pricing strategies.
Funding options (bootstrapping, angel investors, venture capital).
Developing a financial model and assessing ROI. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 6) |
Module 3: Economic Feasibility and Financial Planning
Financial statements (income statement, balance sheet, cash flow statement).
Cost analysis (fixed vs. variable, break-even analysis).
Revenue projections and pricing strategies.
Funding options (bootstrapping, angel investors, venture capital).
Developing a financial model and assessing ROI. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 7) |
Module 4: Legal Considerations and Intellectual Property (Weeks 7-8)
Business structures (sole proprietorship, partnership, LLC, corporation).
Contracts and legal agreements.
Introduction to Intellectual Property (IP): Trademarks, Copyrights, Patents, and Trade Secrets.
Patent process: Provisional vs. Non-provisional applications, patent searching, working with a patent
attorney.
IP strategy for startups. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 8) |
Module 4: Legal Considerations and Intellectual Property (Weeks 7-8)
Business structures (sole proprietorship, partnership, LLC, corporation).
Contracts and legal agreements.
Introduction to Intellectual Property (IP): Trademarks, Copyrights, Patents, and Trade Secrets.
Patent process: Provisional vs. Non-provisional applications, patent searching, working with a patent
attorney.
IP strategy for startups. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 9) |
Project planning and scope management.
Agile methodologies and sprint planning.
Resource allocation and team management.
Risk management and contingency planning.
Project tracking and reporting. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 10) |
Module 5: Project Management for Startups (Weeks 9-10)
Project planning and scope management.
Agile methodologies and sprint planning.
Resource allocation and team management.
Risk management and contingency planning.
Project tracking and reporting. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 11) |
Module 6: Building the Business Plan and Pitching (Weeks 11-12)
Components of a comprehensive business plan.
Developing a compelling executive summary.
Crafting a persuasive pitch deck.
Presentation skills and investor communication. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 12) |
Module 6: Building the Business Plan and Pitching (Weeks 11-12)
Components of a comprehensive business plan.
Developing a compelling executive summary.
Crafting a persuasive pitch deck.
Presentation skills and investor communication.
Mock pitch sessions and feedback. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 13) |
Module 7: Launching and Growing the Business (Weeks 13-14)
Go-to-market strategies.
Sales and marketing tactics.
Customer acquisition and retention.
Scaling the business.
Managing growth challenges. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 14) |
Module 7: Launching and Growing the Business (Weeks 13-14)
Go-to-market strategies.
Sales and marketing tactics.
Customer acquisition and retention.
Scaling the business.
Managing growth challenges. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 15) |
Module 8: Entrepreneurial Ecosystem and Ethics (Week 15)
The startup ecosystem: Incubators, accelerators, and venture capital.
Networking and building relationships.
Ethical considerations in entrepreneurship.
Social entrepreneurship and impact investing. |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |
| 16) |
Final week |
Robert Mellor with Gary Coulton, Anne Chick, Antonia Bifulco, Noha Mellor and Alan Fisher, 2009, "Entrepreneurship for Everyone, A Student Textbook", ISBN 978-1-4129-4776-3 (pbk),SAGE Publications Ltd., Los Angles, London, New Delhi, Singapore, Washington DC ve Editör Prof. Dr. B. Zafer ERDOĞAN Yayına Hazırlayan Doç. Dr. Muhammet Ali TİLTAY Arş. Gör. Dr. Mahmut Sami İŞLEK, 2019
KOSGEB Girişimcilik El Kitabı, ISBN ..., Sanayi ve Teknoloji Bakanlığı, Ankara
Entrepreneurship / Robert D.. Hisrich, Michael P. Peters; Dean A. Shepherd
Essentials of entrepreneurship and small business management / Norman M.. Scarborough, effrey R. Cornwall Scarborough, Norman M., 2019 |